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Get Lost Shoppers Back with Automated Cart Abandonment Campaigns (VIDEO)

Presented by Ross Kramer, Listrak

Listrak and AspDotNetStorefront have partnered to provide you with an automated solution to recover lost sales from shopping cart abandonment on your site; which Forrester estimates to be 7 out of every 10 shoppers.

Join Ross Kramer, Listrak CEO, as he discusses the success of one AspDotNetStorefront merchant who is getting averaging a 22% conversion rate from its shopping cart abandonment campaign.  Ross will also share how Listrak’s integrated Shopping Cart Abandonment Solution can immediately impact your revenue stream, including how to:

  • Recover lost sales from abandoned carts with an automated shopping cart abandonment solution that uses email to re-engage shoppers
  • Increase repeat purchases and customer lifetime value with purchase cadence optimization, which proactively prompts customers to re-purchase
  • Use customer purchase metrics to target, segment and make your campaigns more relevant and engaging

About Listrak:
Listrak works with online retailers to help them increase revenue with ROI driven email marketing solutions, including Shopping Cart Abandonment, Purchase Cadence Optimization, Behavioral Analytics and Engagement campaigns.

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Posted in Checkout & Payment, Email Marketing, Webinars | 2 Comments

2 Responses to Get Lost Shoppers Back with Automated Cart Abandonment Campaigns (VIDEO)

  1. This stability therefore lends itself to a great deal of introspection through the systematic breaking down of the cart abandonment rate. Indeed, when observed this way, brands will soon realise that the users who contributed to this rate are neither customers nor are they lost forever. They are in the middle point between these two spots and are therefore not only easier to target, but also to convert.

  2. For the most part, online retailers fear their cart abandonment rate. It’s easy to understand why. On the face of it, it looks like a sure sign of clear cut failure. However beneath the surface there is a great deal more that brands can be learning about their customers so long as they simply look closely and respond to the things the data is really showing them.

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